What's beyond the label? Fashion in the Architectural World<br />Architecture and fashion have collapsed into each other, though, not many people have realized that the store itself is also a super design product, which inspires the customers, emphasizes the themes, and works in a unique way to deliver the brand’s inspirit.<br />In the 1980’s, fashion was the only star on the design stage. The supermodel or the designer became celebrities, featured in TV shows and magazines. With Rem Koolhaas or Herzog & de Meuron tapping into the Prada world, fashion is trying to hand its hat on architecture – a lot of companies have definitely traded on that. <br />That’s why fashion needs architect, but what is striking today is how architects are queuing up to align themselves with fashion. Opportunities came in the 1990’s when the big names started to make their statements on the world’s best streets. For architects, those projects became more interesting, they weren’t just fit-outs. Fashion brands raised the bar and invested in building a strong statement. <br />The spaces that were created for showing the fashion things started to as extraordinary as, if not more attractive, the supposed main role. Here are a few examples:<br />Prada Tokyo<br /><br /> <br /><br /><br /> <br /><br /><br /> <br /><br /><br /> <br /><br /><br />Louis Vuitton New York<br /><br /><br /> <br /><br /><br /> <br /><br /><br /> <br /><br /><br /> <br /><br />Burberry Tokyo<br /><br /> <br /><br />Dior (San Francisco)<br />This Dior store is my first fashion work in NA when I was working in Montreal @ an interior design office. The pity is I didn't copy the project folder when I left the office, so if you by any chance shop there, pls take a few pictures for me．<br /><br /> <br /><br />Dior (TOKYO)<br /><br /> <br /><br /><br /> <br /><br /><br /> <br /><br /><br /> <br /><br /><br /> <br /><br />Tod's Tokyo<br /><br /> <br /><br /><br /> <br /><br /><br /> <br /><br /><br /> <br /><br /><br /> <br /><br /><br /> <br /><br /> |
